Why You Should Include a VIP Experience at Your Event & How to Do It!

Auctioneer Host Corporate Emcee Atlanta, Jordan Campbell

VIP Event Experiences in AtlantaVIP Event Experiences in Atlanta

Every occasion that has that little extra touch, such as the VIP event experience, is key to ensuring you, as an event planner, stand out. The VIP event experience adds that little extra touch that makes guests feel special, included, and will leave them with a memorable experience! So I thought I would write a few extra tips and tricks as to how to make this happen!

The good news is that some of your attendees are willing to spend more than what you are charging for your VIP Event or Gala!

People are likely to pay more to be rewarded for their loyalty, value and prestigious status…or simply to feel more important to your company or to their loved ones!

It’s simple… VIP guests are those who build your brand day by day… they are your biggest fans!

So… what does this mean for you as an Event Planner?

It is vital for your company to keep event attendees satisfied, amazed and loyal, by combining value and incentive!

Here we are with 5 tips on how to include a VIP experience in Your Next Event:

1. Recognize their Support

It is all about attention, gratitude and recognition! VIP guests need you to be thankful for their support, for deciding to be there and dedicating their precious time to you. Make sure to show your recognition and gratitude, even through simple details like place cards! The VIP event Host or Emcee is a crucial part of creating that connection and recognition that VIP event guests so crave!

         2. Exclusive Access

VIP people want to be part of an exclusive community, to get access to exclusive services and unforgettable experiences. Why not provide them with a backstage pass to fiercely show they’re receiving a substantial added value?

         3. Quality over Quantity

Deliver a surprise and a wow factor! It’s not about the quantity of time and it’s not about the quantity of rewards, it is about the quality of the experience. Make sure VIP guests are getting the most out of their time. Consider providing complimentary transportation, or travel booking support, as well as sharing detailed schedules and timelines to make sure they can prepare in advance and avoid wasting their time!

         4. Keep it personal and tailored

It is true that every VIP guest wants to be rewarded somehow…but there are many differences in how guests would like to be treated! Some guests prefer to keep their privileged status more anonymous, some people need more recognition, and so on…
Make sure, where possible, to know who your attendees are in advance, and provide them with a tailored experience which satisfies their personalities and expectations! Get your Event Emcee, Auctioneer or Host to mingle with the VIP event guests to make them feel special!

         5. Enable contact between VIP guests & Event Host, Emcee or Auctioneer

Connection is key! Try to stay in touch, to personally dialogue with them and to spend some of your time making sure they’re having their best time at the Event. VIP event treatment is not only about great champagne, best seats or fancy giveaways, it is about the connection you develop with your attendees and the value you’re delivering! The Emcee, Host or Auctioneer plays a key role in this.

Creating an amazing event in Atlanta and beyond takes a lot of hard work, passion, and patience! Every single touchpoint is of huge importance. Whether having a professional Emcee or Host to engage with the VIP event guests, or simply having an Emcee or Host that is there to make the VIP event experience event more memorable – be sure, as an event planner, to focus on all the key VIP event touchpoints throughout!

Jordan Campbell is a British Emcee, Host, Benefit Auctioneer & Speaker based in Atlanta, Georgia. He has hosted hundreds of events around the world, with big and small companies alike. His international experience, charisma and flair for professional presenting, makes his a much sought after on-stage presence for Corporates and Event Companies across Atlanta and the United States!